The Advance Program (our Preview Guide) is the best way to reach potential attendees and the national and international hookah & vape community. This essential guide highlights key attractions at the convention and outlines special events, schedule, floor plan and registration information. The piece is sent to the biggest and best list of hookah & vape professionals in the industry, regardless of whether they can attend.
The Final Program is an extensive show guide referenced by all attendees and media. This take-home piece allows your message to stay with attendees long after they leave the event. It delivers maximum exposure to exhibitors and sponsors and their products and lets hookah & vape professionals know who came to the event. Attendees refer to the Final Program throughout the fair to identify exhibitors, names, contact information, location and event descriptions, schedules, and more.
Want to get into the game with the big players, but don’t have the budget? We have various smart, diverse, and affordable options that help your company stand out and get noticed. Upgrade your company’s listing in the Final Program to call out and highlight your company’s important information or product specific details.
The website draws thousands of visitors each month as attendees register for the show through exhibiting companies, and much more. Plus, strong web traffic continues long after the event is over because participants follow up, download event photos, check on exhibitor details following their on-site conversations, and start planning for 2018. A banner ad on the website is an effective way to gain maximum exposure, increase name visibility, and maximize brand recognition. Plus, these website banners stay active before, during and after the show.
This practical service is perfect for suppliers who want to drive more traffic to their booths through their own promotional product and service literature, or for those who simply can’t exhibit. You provide your promotional materials, which staff will place in ‘Take One’ kiosks in the always-busy and highly visible registration area. (Materials are replenished by the show management team as needed.).
Convention Bag Literature Insert – Only one left!
Production not included. Limit one per organization.
Insert your organization’s postcard or promotional piece into the event bag handed to each visitor at registration. This opportunity is limited to three total sponsorship inserts.
Brand the frame where attendees stop to take their picture and share using the show’s hashtag. Attendees love to take and share pictures here, expanding your reach beyond the show.
Production and hotel charges not included. SOLD
Extend your organization’s marketing reach by having a promotional item or piece of literature delivered directly to the doors of all attendees staying at the official event hotel (Hilton JFK). This item can greet attendees, share your organization’s message, and list your logo and booth number. The attendees have the opportunity to review your branded materials in a relaxed, not rushed atmosphere.
Limited Selection Available! TWO SOLD
Draw extra attention and visibility to your booth by sponsoring your aisle. Your organization’s name and copy will be hung on a banner below the aisle sign. Only one banner per aisle and only one organization can sponsor each aisle.
Brand the lounge where attendees take pictures for live posts throughout the show and broadcast them out to the world with your marketing.
Include contact info from those who post from the lounge
Draw attention to your organization by sponsoring the bellyband wrapping the Final Program. The bellyband raises awareness about your organization by including its name, copy, logo, and booth number.
Strategically located in a centrally high visibility area, the information desk serves as a resource for attendees and exhibitors in need of assistance and general event information.
Production included; two-color imprint. Your organization’s name and logo can appear exclusively on one side of the official event bags distributed to all attendees and exhibitors when they check-in. Great branding opportunity as attendees will keep the convention bag and take it home.
Keep your brand front and center by sponsoring the water service stations located in multiple areas throughout our space— including, but not limited to, in the registration area, outside the workshop rooms, at the general session entrance, in the expo hall, etc. Your logo will be recognized at each station, on the cups, and per your choice, you can also include a custom water bottle in each event bag. (Production not included.) This way attendees can fill up when they want with your branded bottle, at your branded water station, and bring your brand back home with them.
Be the first company to greet attendees! Every attendee staying in the hotel block will receive an official welcome letter sponsored by you. It will feature must-have information for attendees, including registration instructions, registration desk hours, expo hall hours, and much more—along with a personalized message from your company.
Sponsor the Registration Area where all attendees and sponsors must check in. In addition to a small display area.
Your organization’s name and logo appear exclusively on the official name badge lanyards worn by fair attendees.
The show will provide a Print-on-Demand Station in a high-traffic area outside the expo hall where attendees can print workshop handouts, attendee rosters, emails, or other documents as might be needed. This opportunity offers significant exposure, including
Call attention to your organization’s fair participation by sponsoring the Charging Stations located in high-traffic and strategic areas of the event and expo. Attendees will be able to use the power outlets at these stations to charge their smartphones, laptops, or other devices when and where it’s convenient for them.
Chill Chats are informal discussions scheduled as ad hoc 15-minute gatherings during breaks in the expo hall to provide attendees opportunities for unstructured learning and networking. Topics are predetermined, but the discussions will proceed organically without facilitation.
When traveling on business, most professionals appreciate any help in avoiding germs and illness. Help protect the wellbeing of attendees by placing your company’s brand on the high visibility and frequently used hand sanitizer stations located throughout the show.
Vapor and/or Hookah Labs are 30-minute mini-workshops that will be held during breaks in the expo hall. Designed to accommodate attendees who prefer to engage in shorter sessions and smaller settings, Hookah Labs will feature narrower topics in areas designed for up to 30 learners.
Designed to accommodate attendees interested in specific products or services who want to compare options. Exhibitors providing similar products/services (competitors) will be invited to showcase their wares in scheduled five-ten minute back-to-back (to back) rapid-fire presentations that will be promoted in the Final Program. Attendees interested in learning more will be sure to be there. The sponsor will be sponsoring the entire theater at-large, and of course recognized throughout and given priority presentation times if interested in showcasing.
Digital signage at entrances to workshop rooms provides an excellent opportunity to deliver promotional messages to attendees. Screens mounted outside each workshop room will post important information throughout the fair. Customize a message that encourages attendees to visit your booth or website, or announce a special offer.
Distributed to all visitors upon registering and available at the floor plan kiosk prominently located near the expo main entrance, the Pocket Program includes workshop information, schedule, expo floor plan, meeting room information, and other details in a compact and user-friendly design.
The Vapor/Hookah Lounge is the hottest real-estate on the show. Folks will be relaxing enjoying their shisha in a designated high-traffic lounge that is open to all visitors. Sponsoring it allows you to directly mingle with your target audience while they are chilling and relaxed. (With no competition.)
Sponsor’s logo printed on XL Step and Repeat for branding, awareness and photo opportunities
Your organization’s name and logo can greet visitors as they write down their ideas, comments, and insights on the 2017 Wall of Ideas. Topics include workshop proposal ideas for 2018, what topics and themes attendees like best, and suggestions to improve the event, or what was your “A-Ha’ moment of the event.
Ideal for car sponsor targeting progressive crowd to offer test drives in an around New York City and/or the venue. Trendy, hip, uber-educated, and upwardly mobile twenty & thirty somethings are a car manufacturers dream.
Reach a captive audience and champion your brand in front of attendees at one of three general sessions.
The combination of complimentary cocktails and a light buffet—and attendees’ excitement about visiting the expo for the first time
The Grand Finale is the signature party of the whole event.